Dagi

Everything began in ***3. The brand name of Dagi took its first steps in the readymade garment sector. Those steps resounded.

Dagi was beyond the time with its character, production quality and capacity, design understanding, marketing skill, briefly all brand dynamics. Perhaps this is the reason why it was perceived as a foreign brand name for the first *0 years. There was confusion about its origin even in its own sector. Everything was clarified in time. Everybody admitted the reality

Dagi, **0% Turkish company which celebrated *5th anniversary in ***8 registered its leadership in male and female underwear, pyjamas and track suit market.

Year ***4… Dagi has experienced the biggest changing period from its incorporation. A new partnership meant more power and more investment. Firstly the logo was renewed, then the number of stores started to increase, the central building started to be used, the area of ***0 m2 was restructured in the manner to cover production as well. The raw materials used in the products were changed. Dagi further consolidated the perception of solid and high quality fabric in the minds of the consumer.